NIKE AIR MAX DAY 2018

  • 2018
  • NIKE

NIKE AIR MAX DAY 2018 was celebrated worldwide on March 26th. For this celebration, JKD Collective worked on the sound design for the installation specially designed for NIKE Harajuku. We featured a Japanese artist, DJ Codomo, to showcase his catchy and playful sense in the music production.

The installation was developed with the concept of “actualizing an imagination.” The team combined AIR with sound and technology to build a gigantic music device powered by air cylinders. The sole of AIR MAX 270 controls the device as it plays various sounds, lighting effects and shapes. Eight people can simultaneously play with the device to create original tunes.

 

  • CLIENT
    NIKE
  • Creative Director
    Kouta Hikichi (1-10 LAB)
  • Technical Director
    Harry Kitajima (1-10 LAB)
  • Creative Producer
    Sota Tamura
  • Installation Developer

    // Kinetic Display
  • Hardware Engineer-Mechanical
    Yoshimasa Furuyama
  • Hardware Engineer-Lighting
    Taro Tokui
  • Software / Sound Engineer
    Junichi Akagawa
  • Assistant
    Hiromitsu Iwanaka
  • //
    Pedestal
  • Hardware Engineer -Sensing
    Hiroyoshi Murata
  • Hardware Engineer -Lighting
    Shunki Hasegawa
  • Assistant
    金子誠司
  • Motion Designer
    Iori Iwaki
  • Sound Artist
    DJ Codomo
  • Sound Producer
    Bruce Daisuke Ikeda
  • Retail Design
    井上尚志