CITIZEN Series 8 / Crafted for Now

  • 2026
  • CITIZEN

The internal sounds of a mechanical wristwatch were recorded using a specialized microphone. Those recordings were then reconstructed into an audiovisual work.

At the core of the movement is the balance wheel, oscillating eight times per second — what the watch industry refers to as “8 beats.” The work was inspired by the resonance between this rhythm and the concept of the 8-beat rhythm in music.

When recorded, the rhythm proved to be extremely precise, yet the pitch fluctuated ever so slightly. Precise, yet somehow organic. This sensation — constant, yet subtly unstable — is expressed through both sound and visuals.

In the CG work, rather than simply recreating the internal structure and metallic textures of the watch, we took an abstract approach to visualize “the vibration of time itself.”

Within an exact cyclical motion, slight fluctuations begin to emerge. Through layers of light, vibration, repetition, and microscopic shifts, the piece visualizes the “vibration of time” occurring inside a mechanical watch.

  • Ex Producer / Music Director
    Bruce Ikeda
  • Producer
    Kei Okazaki
  • Director
    Kentaro Takaku
  • CG Director
    Yasuhiro Kobari
  • Composer
    Yoshiteru Himuro
  • Recording Engineer
    Takahiro Yamaguchi
  • DP/Photographer
    Naoyoshi Nakagawa, Tatsuya Oku, Mina Fujiwara
  • Colorist
    Mai Kawamura
  • Creative Director
    Kenji Enomoto
  • Art Director
    Aika Ono
  • Account Supervisor
    Kento Takahashi
  • Account Executive
    Genki Yoshida
  • Angecy
    McCANN
  • Production
    JKD Collective, +++ Triple Additional co. ltd.