Airbnb: “Live There” Campaign for Japan

  • 2017
  • Airbnb

Bruce Ikeda had the honor of taking part in Japan and Korea’s Airbnb ”Live There” Campaign launched in June 2017 as a Creative Producer.

With ”Live there” (Travel like a Local) as campaign message, the first TVCM in both countries for the brand produced locally is attracting much attention.

Following the Host Growth Campaign launched in Japan last year, we teamed up again with film director Yasuhito Tsuge and photographer Hideaki Hamada on this collaboration. Conducted location shooting in Tokyo, Nagano, and Maui Island.